03 / Image + Motion

Making theidea visible.

Concept, casting, styling, production and post—directed as one connected creative process.

Photography / Film / Social / Product

01 / Product + Lifestyle

Built to make
products felt.

Art direction across studio still life and real-world use—creating a visual language that gives products utility, personality and desire.
Freya razors floating among iridescent bubbles
Freya / Product still life
Cyclist using a recovery device near the Golden Gate Bridge
Njoie / Lifestyle
Athlete holding a turquoise and yellow recovery ball
Njoie / Recovery
Njoie recovery product on a turquoise set
Njoie / Studio
Athlete using a Njoie recovery product
Njoie / Product in action
Freya razor presented in a miniature bubble bath
Freya / Product still life

02 / BOSS Audio

Product in
its element.

From water to sand, lifestyle imagery built around the places the product was designed to perform.
BOSS marine speakers beside a surfboard at sunset
BOSS Marine / Detail
Swimmer photographed above and below the water beside a boat
BOSS Elite / Water
BOSS outdoor speaker covered in rain
BOSS Audio / Product
BOSS-equipped off-road vehicle driving through desert sand
BOSS Powersports / Action
Woman beside a BOSS audio system framed by warm twinkle lights at night
BOSS Audio / Lifestyle
Surfer carrying a board beneath a blue sky
BOSS Elite / Lifestyle

03 / Motion

From first thought tofinal cut.

Ideation · Client pitch · Scriptwriting · Preproduction · On-set and remote direction · Postproduction · Edit approval
ModusBrand film / Product reveal
FiresideSocial video / Beverage

04 / Hospitality

Heat, craft
and appetite.

A compact visual story moving from the energy of service to the detail of the plate.
Chef plating dishes in a busy restaurant kitchen with flames behind him
Black Sheep / Kitchen
Two colorful cocktails on a wooden bar
Black Sheep / Beverage
Two scoops of artisan ice cream with herbs
Black Sheep / Dessert
Savory creme brulee with bread, herbs and blue cheese
Black Sheep / Plated detail

05 / Editorial

Every frame
has a point of view.

Conceptual portraiture shaped through casting, styling, set direction and composition.
Icy blue editorial beauty portrait
Editorial / Art direction
Conceptual editorial portrait in a green set
Editorial / Art direction
Conceptual portrait beside a vintage robot
Editorial / Art direction
Pink-toned beauty portrait with sculptural braids
Editorial / Art direction
Colorful beauty portrait framed by flower petals
Editorial / Art direction
Fashion portrait in gold against purple
Editorial / Art direction

The role

From inception through production: ideating with teams, pitching clients, directing pre- and postproduction, writing scripts, guiding shoots onsite and remotely, and approving the final edit.

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