Michael Zydzik / Creative Director + Writer / Hands-on by nature
Ideas withrange.
I turn strategy into ideas people can see, feel and remember—across brand systems, campaigns, content and every place a brand shows up.
Selected work ↓01 / Selected work
Brand + Design
Identity, brand books, packaging, digital and design systems built to stay coherent at every scale.Identity / Brand Systems / Packaging / DigitalView work ↗
02 / Selected work
Campaigns + Content
Ideas that move through social, video, creators, physical spaces and the real world.Campaigns / Social / Copy / Creators / VideoView work ↗
03 / Selected work
Image + Motion
Editorial and moving-image work shaped through concept, casting, styling and composition.Art Direction / Photography / Editorial / MotionView work ↗
Identity
Campaigns
Social
Digital
Video
Writing
Art Direction
Creative direction. Writing. Brand building.
From the first thoughtto the final file.
Creative director and writer with 40+ awards—including three Emmys and Agency of the Year—and a career built on finding the idea, giving it a voice and making it real.
40+Awards and counting
3×Emmy Award Winner
AOTYAgency of the Year